Logistics
Marketing

The transportation & logistics industry is notorious for having little-to-no marketing outside of a sales team cold-calling prospects and handing out stress trucks at trade shows. But the truth is a great marketing strategy will generate high-quality inbound leads with high-intent buyers educated on your company and your products & services. A data-driven marketing strategy will shorten the sales cycle, make it easier to recruit and retain the best talent, and it will attract the right customers.

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Why Logistics Marketing is so Critical for Logistics Companies
Marketing is often seen as a luxury for businesses, something that can be cut when times are tough. But for logistics, having a logistics marketing company on your side is essential to success. Marketing is often forgotten by logistics companies who pay more attention to the “practical” parts of their business. Logistics companies need to …

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